Month: July 2025

TikTok Launches New Brand Consideration Ads to Help Target Buyers by Purchase Stage

TikTok has rolled out a new Brand Consideration Ads feature designed to help advertisers connect more effectively with…

Nigerian Banks Resume International Transactions on Naira Cards After Three-Year Suspension

Two major Nigerian banks restore global spending access for customers using naira debit cards In a significant update…

How Social Platforms Define a Video View — And Why It Matters

Video content continues to dominate social platforms—but have you ever wondered what really counts as a “view”? The…

LinkedIn Introduces Video Covers for Articles and Newsletters to Boost Engagement

LinkedIn has rolled out a new feature designed to help creators and brands capture more attention: video cover…

Elon Musk’s xAI Faces Soaring Costs, Putting X’s Future at Risk

Elon Musk’s ambitious plans for X and his AI startup xAI may be facing a harsh reality check.…

Pinterest LTK Integration Expands Affiliate Shopping Reach

Pinterest has launched a new partnership with affiliate platform LTK, enabling top-performing LTK image posts to be automatically…

Snapchat Creator Tools and Analytics Update: New Features to Boost Performance

Snapchat has unveiled a powerful new suite of features tailored to content creators, including enhanced creator tools and…

Instagram Launches Artist Inspiration Initiative and New Creative Tools for Users

Instagram has announced a wave of new features and creative campaigns designed to elevate user expression on the…

TikTok Community Fest Boosts LIVE Creators and Livestream Shopping in 2025

TikTok has officially launched its latest global activation—TikTok Community Fest—a dedicated in-app event promoting TikTok LIVE creators, designed…

Meta Now Recommends Adding Links in Comments, Not Posts

Over the weekend, several users noticed new guidance appearing inside Facebook’s Professional Dashboard. Specifically, Facebook Page managers are…

Is ChatGPT Catching Up to Google in Search Activity? [Infographic]

The infographic below, created by Visual Capitalist using data from NP Digital’s presentation at Web Summit 2025, reveals…

LinkedIn Expands AI Recruiter Tools With Conversational Search Capability

LinkedIn continues to enhance its recruitment platform with the introduction of Advanced AI-Assisted Search, a new feature that…