Month: July 2025
LinkedIn B2B Brand Building Tips: Boosting Trust with Video and Influencers
Introduction: Why Brand Building Matters More Than Ever in B2B In today’s competitive digital landscape, B2B companies can’t…
Reddit Consumer Purchase Pathways: How Reddit Now Drives Purchase Decisions Across the Funnel
Reddit Consumer Purchase Pathways Are Reshaping How People Buy As digital consumers grow increasingly skeptical of polished ads…
Lipa Later Loan Bid Comes After Loss of Management Control
In a surprising move, Lipa Later, a once-promising Kenyan BNPL startup, attempted to secure a $5 million loan…
Griot & Bards #GABJuly – A Cultural Hub in Lagos
Every last Thursday of the month, GAB Nigeria brings back Griot & Bards #GABJuly, an immersive arts and…
Pinterest Holiday Marketing Tips: Maximize Campaign Impact This Festive Season
Why Pinterest Should Be Core to Your Holiday Campaigns The holiday season is Pinterest’s busiest time of year.…
Snap the Gap: Snapchat and TOGETHXR Champion Female Athletes as Digital Creators
Redefining Athlete Influence: The Launch of Snap the Gap Snapchat, in collaboration with women-focused media platform TOGETHXR, has…
Next Up Live Music: TikTok’s New Live Singing Competition Launch
Introduction to Next Up Live Music TikTok and iHeartRadio have joined forces to introduce Next Up Live Music,…
Meta Political Ad Ban in Europe: What It Means for Advertisers
In a surprising yet significant move, Meta has announced it will suspend all political, electoral, and social issue…
Shorter Video Ads on Facebook: The Secret to More Replays and Higher Engagement
Why Shorter Video Ads on Facebook Outperform Longer Ones As digital content consumption continues to evolve, attention spans…
Starknet CodeJam Workshop – LagosStarknet CodeJam Workshop – Lagos: Empowering the Next Generation of Web3 DevelopersStarknet CodeJam Workshop – Lagos
Starknet CodeJam Workshop – Lagos: Bridging Web3 Innovation and Local Talent The Starknet CodeJam Workshop Lagos is shaping…
LinkedIn Partners with Notion to Offer Premium Members Free Access to AI-Powered Productivity Tools
LinkedIn is enhancing its value proposition by offering LinkedIn Premium subscribers a 6-month free trial of Notion Plus,…
X Unveils AI Video Generator “Imagine” and Flirtatious Virtual Companion “Valentine” in Bold Push Toward Synthetic Interaction
In its latest AI-powered expansion, X (formerly Twitter) has unveiled two provocative technologies: Imagine, a text-to-video generation tool,…